These reports also speculate that this spells the end for the smallest iPhone.
It even quotes a J.P. Morgan analyst who thinks Apple might soon stop production.
But this speculation ignores three things.
Denis Cherkashin / Unsplash
One, the iPhone 12 mini may be a sleeper hit.
Two, not all iPhones can be the best-selling model.
And three, the iPhone mini is just awesome.
Charlie Sorrel / Lifewire
“I love mine a lot,“app developer Adam SmakatoldLifewirevia direct message.
It’s so compact, and using it with one hand is way more comfortable.”
Amazing mini
The iPhone mini is just amazing.
I love mine, anda quick informal Twitter surveysays other owners do too.
“I love mine,“repliedCult of MacauthorLeander Kahney.
“The size is all round great, and Its not crippled or compromised.
Switched from Pro Max, which now feels ridiculously large and clunky.”
At the time, it was thought that this was due topent-up demandfor a larger-screen iPhone.
And yet, demand for a smaller phone remained.
This was likelyin partdue to the low starting price of $399.
But if you ask around, youll find that many people bought the SE because it was so small.
After that first SE, Apple didnt make another small iPhone.
Until the iPhone 12 mini.
Why Isnt the iPhone 12 mini Selling Better?
There are a few possibilities.
Then theres the cheap iPhone SE (the current model).
So well, there were supply constraints “particularly on the Pro and the Pro Max.”
Another factor is 5G.
And in Asia, the historical preference has been for larger phones.
The bigger the better.
So, taken together, its no surprise that the minis sales lag compared to other models.
Does It Matter?
Not all iPhones can be the best-selling iPhone.
One things for certain.
If Apple does ditch the mini, then a lot of fans are going to be very disappointed.
