People really, really like MacBooks Air.
What’s going on?
Apple Ecosystem
We can attribute the Mac’s growth to several factors.
15-Inch MacBook Air.Apple
One is that Macs are just cooler than PCs.
Andthe integration between Apple’s devicesgoes much further than that.
And this is before we get to the really insane integrations.
The MacBook Pro.Apple
Or use your AirPods without pairing them.
M-Series Chips and MacBooks Air
Then we get to the raw performance of these machines.
The M-series chips that power the entire Mac lineup areway ahead of the competition.
15-Inch MacBook Air.Apple
They’re faster, use less battery power, and are custom-built to suit the Mac’s software.
“[T]he M1 chip is praised for its powerful computing capabilities and impressive battery life.
Finally, Mac buyers might not be so price sensitive.
Its fortunes may have fluctuated over the decades, but the Mac is totally back.