Sure, Peis success with OnePlus isnt something you’re able to ignore.
But, going from creating smartphones to creating earbuds is a completely different matter.
Fortunately, everything weve seen about ear (1) is shaping up to look absolutely fantastic.
Nothing
Other earbuds offer similar features at near that price.
Perhaps the most intriguing thing about Nothings ear (1) is theprinciples behind its design.
Back in March, the company laid out its plans very clearly.
Nothing
Instead of being this big, flashy tech, Nothing wants to empower peoplethe consumerswith something barely noticeable.
These principles boil down to three main ideas.
First, the tech must be weightless.
Next, Nothing wants its tech to be effortless.
Setting up and using earbuds isnt the most difficult thing in the world.
However, a lot of earbuds come with finicky touch controls.
This is another area that Im intrigued to see Nothing approach.
Finally, Nothing says tech should be timeless and familiar.
It should look natural but warm and shouldnt feel like its easily outdated.
But, the possibility that it might have something else up its sleeve is exciting.
Nothing hasnt detailed anything else about how the new earbuds will work or look.
And that is a win/win in all regards.