Thats a significantincrease of 21%from the previous year.Approximately 1.2 million Rolex watches were sold in this period.
This dominance is comparable to Apples control of the U.S. smartphone market.
Remarkably, watches represent only 28% of Cartiers total sales mix.
Top 10 Swiss Watch Brands
Omega
Omega, with 2.47 billion Swiss Francs in turnover, secured the third position.
Omega sold approximately 5,560,000 units, holding approximately an 8% share of the total retail value.
The discontinuation of one of Pateks best sellers, the 5711, played a significant role in these dynamics.
Top 10 Swiss Watch Brands
Now, Vacheron Constantin accounts for2.2%of the total Swiss watch retail value.