It appears TikTok is the major beneficiary

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The new button bears a resemblance to similar buttons with similar functions across other platformsthat being a stylized ‘thumbs-down’which sits next to the heart-shaped Like button.

According to theTikTokComms Twitter account, the purpose is to give the community a more direct way of mass-sharing feedback to the service itself.

Feedback on what’s considered “irrelevant or inappropriate,” which TikTok says it will use to “foster a comment section for genuine and authentic interactions.”

Person looking at smartphone unhappily

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Comments that have been disliked won’t be removed (unless they’re reported and found to be deserving of it, presumably), and the number of dislikes won’t be displayed.

For the moment, at least, TikTok’s indicated that it purely intends this as a metric for it to look at so you can create a “better experience” for its community.

TikTok

TikTok dislikes

TikTok