Supply chains, labor costs, consumer apathy: Why 'Made in America' is a tricky idea to sell

In 1933, President Herbert Hoover signed theBuy American Actinto law on his last day in office.

It was seen as a way to promote American innovation, American companies and American workers.

But nothing’s really simple, is it?

In February, President Joe Biden took up the call.

Up for grabs is $600 billion in federal spending.

“We examined how small businesses making things in the USuse e-commerce to sell their products.

We even talked with Hollywood production companies to see whatsteps they’re taking to keepfilmmaking in California.

And we visited some companies that do produce goods here.

“The idea is not to go back to the 1950s.

The idea is to capture the industries of the future,“Drake told us in a video interview.

“This is not about bringing every far-flung supply chain to the United States.

We’ll see if American innovation and American companies are up to the challenge.