How much are subscriptions eating into your budget?
In recent years, “subscription creep” has led to consumers paying for unwanted monthly or annual memberships.
The average amount paid for recurring memberships and subscriptions is likely to keep going up.
The survey also asked about how consumers manage subscription expenses, price hike communications and preferred payment methods.
Some said this had happened multiple times per year.
Nearly three in five consumers said they proactively manage their subscription costs.
Getting rid of unnecessary subscriptions shouldn’t feel like a chore.
Some subscription creep is normal as money inherently inflates.
Still, subscription creep can catch consumers by surprise, particularly if your budget is tight.
Small increases here and there can add up.
The provision is also expected to lessen the pressure of signing up for subscriptions in the first place.
Also, ask yourself if you’ll still need all your streaming subscriptions as the holidays draw near.
Methodology: CNET commissioned YouGov Plc to conduct the survey.
All figures, unless otherwise stated, are from YouGov Plc.
Fieldwork was undertaken between March 19 and 21, 2024.
The survey was carried out online.
The figures have been weighted and are representative of all US adults (aged 18+).