This news comes as Reddit, the17th most visited website in the world, filed togo publicearlier Thursday.
The deal will also allow Google to filter in more Reddit results in Search.
Patel said the partnership will allow “more content-forward displays of Reddit information.”
Reddit echoedsimilar sentimentsin its own blog post.
Both Reddit and Google declined to comment, referring to their blog posts.
Google’s deal with Reddit highlights the value of user-generated content for generative AI platforms.
AI engines like ChatGPT and Google’s Gemini are trained on mountains of text data from across the internet.
The AI models take in this information and run it through to trillions of parameters to generate novel sentences.
It’s been described asautocomplete on steroids.
Generally, more data, especially data from actual humans, means that the models can sound more human-like.
How Reddit’s training data might affect future Google AI products remains to be seen.
Trying to correct for human bias can sometimes lead to other errors.
Reactions on Reddit toward the news have largely been sardonic.
Reddit has also become an important part of Google Search results over the last few years.
It doesn’t help thatbland AI-generated content is already filling up the internet.
One tactic some internet users employ is to enter a search query along with the word “Reddit.”
This filters in Reddit results, which tend to show actual discussions between users.
Given Reddit’s reliance on its users, executives may have incentive to keep those users happy.
