Did I mention that it’s also the debut of a new Amazon shopping service, too?

That’s Niantic’s telegraphed design goal.

But the backstory is fascinating.

The game’s not much different in spirit than the AR-enabled phone games Niantic already has.

Pokemon Go has little critters you take care of.

Pikmin Bloom does, too.

It’s likely that meeting with other Peridot owners and letting our pets play (and… will feel a lot different.

It’s how the Peridot interacts with the world that’s unique.

(Sometimes my Peridot does run through walls though.)

Niantic’s trying to figure that out.

Not yet, at least.

Niantic admits that this throw in of AI-infused AR companion could be enhanced more over time.

Augmented reality has already been anactive tool in retail, from glasses try-ons to virtual furniture showrooms.

Amazon is exploring something similar here, although just a bit for now.

Like any free-to-play game, it’s full of optional paid microtransactions.

Amazon is focused on the physical retail angle at the moment.

Amazon tie-ins and microtransactions aside, Peridot is a very cute free pet game, no matter what.

And I’m curious where, exactly, Amazon Anywhere will emerge next.