Does this mean vinyl is mainstream again?

Ikea

Ikea’sKallax shelveshave long been a favorite for storing records.

Now Ikea will sell you something to play them on.

An aged-looking Ikea catalog page that features a turn table and other audiovisual equipment.

Ikea

But is this a sign that vinyl’s return is now fully mainstream?

Or is this another one of Ikea’s decorative accessories, not worth buying for the sound?

On the other side, Jack White Third Man opened a brand new pressing plant in Detroit in 2017.

The Ikea Obegränsad turntable.

Ikea

Tool or Toy?

Ikea’s Obegransad record player is a cool-looking, boxy machine co-designed by electronic music artists Swedish House Mafia.

It also doesn’t skimp on important basics.

Closeup on the arm of the Obegränsad turntable.

Ikea

It’s all done automatically."

Another neat touch is that it is powered by USB, making it easy to find a source.

The Obegransad fits right in here, as you might expect from Ikea.

Vinyl looks like its sticking around and will hopefully become a sustainable industry.

Nobody needs or wants it to return to its golden-age heights.

And it looks like Ikea is now a part of that once again.