Does this mean vinyl is mainstream again?
Ikea
Ikea’sKallax shelveshave long been a favorite for storing records.
Now Ikea will sell you something to play them on.
Ikea
But is this a sign that vinyl’s return is now fully mainstream?
Or is this another one of Ikea’s decorative accessories, not worth buying for the sound?
On the other side, Jack White Third Man opened a brand new pressing plant in Detroit in 2017.
Ikea
Tool or Toy?
Ikea’s Obegransad record player is a cool-looking, boxy machine co-designed by electronic music artists Swedish House Mafia.
It also doesn’t skimp on important basics.
Ikea
It’s all done automatically."
Another neat touch is that it is powered by USB, making it easy to find a source.
The Obegransad fits right in here, as you might expect from Ikea.
Vinyl looks like its sticking around and will hopefully become a sustainable industry.
Nobody needs or wants it to return to its golden-age heights.
And it looks like Ikea is now a part of that once again.