If you’re not already using them, you might be missing out.

Unsurprisingly, our shrinking attention spans seem to be the biggest factor.

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Short-form videos arent just popular, theyre effective.

A person holding a phone next to a laptop

Aaron Weiss / Unsplash

The data shows that short-form videos are highly engaging and effective for marketing.

Brands that leverage video effectively are more likely to capture attention, boost engagement, and drive conversions.